What Eventaly charges
Eventaly runs £350–£550 a year, plus card processing on top. Below: what that comes to over a year at three volumes, what is not in that number, and what the same job costs when you own it instead of renting it.
What Eventaly publishes
Organiser plans, annual: Silver GBP 350/yr (up to 20 market dates a year), Gold GBP 550/yr (unlimited dates); quarterly GBP 100 / GBP 150 per quarter; PAYG 3.5% of gross revenue. 12-month minimum term. No per-booking fee on paid plans; card processing (Stripe) is on top. 29.17 = 350/12 (Silver, the lower bound) computed.
Those are Eventaly's own published numbers, read on 23 September 2026. Vendors change pricing without announcing it, so check the live page before you sign anything — and check your own last invoice, which is the only number that is definitely yours.
A year of Eventaly, whatever you sell
This one does not move with volume: the published price is the published price, so the only question is whether you use enough of it to be worth that.
Eventaly runs £350–£550 a year, plus card processing on top.
That is £350–£550 a year before card processing. Built and owned, that year is about £35–£55 — a tenth of what you pay now, hosting and changes included.
Eventaly's pricing page, read 23 September 2026What you would own instead
- The part you actually useMost of a platform like Eventaly goes unused. We rebuild the parts your business runs on and leave the rest out.
- The code and the dataYours, in your own account, exportable on any day for any reason.
- A price that does not scale with your takingsa tenth of what you pay now — hosting and changes included, and it does not grow with your takings.
When to stay put
- You use nearly all of itIf your team lives in every corner of Eventaly and the bill is small, replacing it is work for no gain.
- The fee is tiny against your marginRun the numbers above on your real volume first. If it is noise, leave it.
- It is the only place your customers can find youA marketplace that brings you buyers is selling you demand, not only software. That is worth paying for.
Eventaly pricing, asked and answered
What does Eventaly cost?
Eventaly runs £350–£550 a year, plus card processing on top. Organiser plans, annual: Silver GBP 350/yr (up to 20 market dates a year), Gold GBP 550/yr (unlimited dates); quarterly GBP 100 / GBP 150 per quarter; PAYG 3.5% of gross revenue. 12-month minimum term. No per-booking fee on paid plans; card processing (Stripe) is on top. 29.17 = 350/12 (Silver, the lower bound) computed.
What would Eventaly cost me over a year?
On 1,000 pitches at £40, Eventaly's published fees come to about £350 a year (£350–£550 a year, whatever the volume). Built and owned, that year is about £35 — a tenth of what you pay now — and you keep the £315 difference.
Who pays Eventaly's fee — me or my customer?
You do — it comes out of your payout, so the price your customer sees is not the amount you keep.
Is card processing included?
No. Taking the money is a separate cost, normally around 2.9% + $0.30 an order, and it is charged whoever you use. The figures on this page leave processing out on both sides so the comparison is like for like.
Is there a cheaper alternative to Eventaly?
That depends on what you actually use it for. Most businesses use a small part of a platform like this — take the money, hold the record, send the confirmation, show the list. That part can be built once and owned, and we price it against your own bill: a tenth of what you pay now, instead of a share of every pitch forever. You keep the code and the data, and the old system keeps running beside it until the new one is proven.
Reading on the same subject
- Why are trade stand sales and the floor plan billed separately from gate admission?September 23, 2026 · Booth and trade stand space is rented ground, not a ticket, so it is usually a second product and a second licence. What that split costs a fair.
- What do competitive entries cost a fair across a season of departments and classes?September 22, 2026 · How per-entry and per-exhibitor pricing multiplies across a premium book's departments and classes, and which charges to add up before a renewal.
Keep reading
Tell us what Eventaly costs you
Send your last invoice or just the rate you are on, and we will tell you what the same work costs built and owned — and say so plainly if you are better off where you are.
Hiro costs about a tenth of what you pay now, quoted against your own bill. Hosting, fixes and changes included, and no per-seat fees.